About Us
How Dispatify was Built
How our team came up with the idea for Dispatify and how it was built.
We were working deep inside a logistics company moving serious volume - freight, vehicles, heavy equipment, and everything in between. Our original task was to build an internal tool for them. But the deeper we got into their operations, the clearer a bigger problem became.
Behind the scenes, held together with duct tape.
Shipments lived across multiple Excel spreadsheets. Slack was the main system of communication. Vital details sat in private messages and could disappear the moment someone left. Deadlines were missed. Cancellations piled up. When a dispatcher left, everything they had been handling turned into a black hole.
The company was doing real volume, while its internal operations weren’t built to support it.
So we built the most minimal internal version of what would later become Dispatify. We showed it to management. They were hooked. We brought it to the dispatchers. They liked the direction, but they didn’t hold back on criticism.
We took the feedback, adjusted, and kept building side by side with the actual operations team.
Week by week, that prototype evolved.
Along the way, we realized something most TMS platforms still miss:
A single shipment isn't just a pickup and drop-off - it's 40 (sometimes 50+) parameters.
It is dates, people, cargo, pricing, conditions, notes, and much more. Every shipment is a system. And every system needs structure.
So we kept building things operations teams actually needed, with a modular structure that can bend to the way a team works instead of forcing the team to bend to the software.
And that’s how Dispatify was born.
Now, are you ready for the real deal?
Tell us how your team runs, and we will show you how Dispatify, tailored for your operation, would help you.
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